Rumors about a pixel watch abound for years. Such a device would certainly be logical since Google is trying to prove the viability of its portable operating system, Wear OS, in trouble. It looks like the company is finally starting to worry about the prospect Today, Fossil announced plans to sell its IP smartwatch to the software giant for $ 40 million.

Looks like Google is going to have a good head start here too. The agreement covers "smartwatch technology under development" and involves transferring a number of Fossil employees to the Google team.

"Wearables, designed for wellness, simplicity, personalization and utility, have the opportunity to improve lives by quickly providing users with the information and knowledge they need," said Stacey Burr. , vice president of Wear OS, in a statement. "The addition of Fossil Group's technology and team to Google demonstrates our commitment to the apparel industry by enabling the creation of a diverse portfolio of smart watches and meeting the evolving needs of consumers." in a hurry in search of vitality ".

Like the Pixel before it, a smartwatch created by Google could eventually serve as a verification group for the company's open operating system. Wearables in general have struggled recently, and Wear OS is certainly no exception. A new image and a new design did not do much to bring down the cobwebs. In fact, Fossil has remained a rare constant, developing fitness-oriented, reasonably-priced, software-based products.

Apple's offerings continue to dominate the smartwatch category. The main competitors, Fitbit and Samsung, have opted for different routes, supporting the Pebble-based Fitbit OS and Tizen operating systems, respectively. All this left Google in the fight to differentiate itself from that of its partners. The Fossil team certainly has the know-how to build a strong watch hardware, which could yield solid results.

Fossil is quick to note, of course, that a team of 200 people is still working on R & D, and although the company undoubtedly loses quality employees, it continues to devote itself to wearable technology.

"Fossil Group has had tremendous success in its portable equipment business by focusing on product design and development, informed by our deep understanding of consumer needs and styling preferences," said the Vice President. Executive Chairman of Fossil, Greg McKelvey. "We have developed and developed a technology that can enhance our existing platform of smart watches. Together with Google, our innovation partner, we will continue to unleash growth in apparel technologies. "

From the outside, at least, it seems like a similar agreement (although much smaller) to the agreement between Google and HTC to strengthen its smartphone offerings.

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